Sports Media Training
We work with sports governing bodies, management groups, clubs and individuals to help sports stars of the present and the future tell their story on TV, Radio and in the Press with confidence and personality. We don’t tell them what NOT to say, we coach them in how to give the media what they want while taking the huge opportunity that every interview brings. Interviews are part of the job now more than ever and those people that embrace that will maximize their earnings and be able to create interest for their sponsors, their charities and foundations while promoting their sport at the same time.
Our on-air experience is invaluable for broadcasters and producers as they do more reporting, presenting and voice- over work. We also run courses in writing to TV pictures, broadcast technique and package-making. The BBC and IMG are among those who make the most of our skills. Anyone looking to get into TV presenting should consider our workshops. We trained the staff at Battersea Dogs and Cats Home in making the most of a documentary series with Paul O’Grady… The All About Dogs series now has two Baftas to its name. Director Robin Bailey is also a regular lecturer at UCFB Wembley on degree courses in Sports Broadcasting.
Our work with business is often core media training, preparing company spokespeople for on-air appearances which strengthen their brand, and help to create more business. Increasingly, groups and individuals have come to us for workshops which help them communicate effectively internally and externally. It could be a for an upcoming speech, a presentation to the board, a pitch for new business or just for interviewing new employees. We talk about the value of first impressions and the need to get the look and sound right, before people will absorb your message. We have coached CEOs in industries like recruitment, estate agency and sport in recent months, and also prepared new retail staff and a local mayor with their presentation skills.
Capricorn Director Robin Bailey is a well-known voice in the sports world and puts his name to programmes in football, golf and tennis especially. However, he also lends his voice to video productions and commercials in sport and business. Robin is available for bookings for evenings and full days. Capricorn also has numerous connections in the sporting world and if there is a voice you would like for your company we can negotiate to get those people on your behalf.
Director Robin Bailey can be hired to host or MC your event for sport or business. He presents six times a year for The Digital Awards held in Essex, Surrey, Hertfordshire, Kent, Cambridgeshire and Milton Keynes and he’s a regular host of the National Mentoring Conference in central London. Having worked as a TV presenter at the BBC and ITV, Robin is an experienced pair of hands for your conference, event or roadshow.
Video for the Web
Video is very much part of Capricorn’s philosophy in training and we transfer our understanding of TV and video into planning and filming productions for our clients. We promote the need to get a video presence on your website, linking your film to social media as a means of telling people what you do and growing sales.